Using Photos and Descriptions to Sell
April 8, 2026
What guests see and read directly affects what they order. Use photos and descriptions to your advantage.
- Quality photos — Clear, well-lit images of signature or high-margin dishes build appetite and trust. Avoid blurry or stock-looking shots.
- Descriptive copy — "Slow-roasted rosemary chicken with seasonal vegetables" beats "Chicken." A few vivid words make premium items feel worth the price.
- Highlight what you want to sell — Use photos and slightly longer descriptions for items you want to push, and keep the rest concise.
Build your menu with images and copy that work. Try the demo.